Marketing managers

Detailed Occupation

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2022 Workforce
557k
Average Age
39.6
Average Salary
$111,944
Average Male Salary
$133,637
Average Female Salary
$98,551

Employment

Employment and salary information for the Marketing managers workforce. Marketing managers workforce in 2022 was 557,304 people, of which 61.8% were women and 38.2% were men. Marketing managers are paid most in San Joaquin County (South)--Lathrop & Manteca Cities PUMA, CA but are relatively concentrated in San Francisco County (Northeast)--Chinatown, North Beach & Russian Hill PUMA, CA.

Employment Over Time

Metric
Grouping
212,725
Male Workforce
± 11.3k
344,579
Female Workforce
± 14.4k

The Marketing managers workforce in 2022 was 557,304 people (61.8% women and 38.2% men). This implies an average annual growth of 15.3% between 2018 (483,167) and 2022 (557,304).

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Employment by Location

Level
Metric

This map shows the states in the United States shaded by average wage for Marketing managers.

During 2022, the states that concentrated the best average annual wage were California ($138,143), New Jersey ($137,588), and Massachusetts ($135,720).

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Yearly Wage Ranking

$111,944
AVERAGE WAGE
#42 in the ranking (2022)
$64,683
NATIONAL AVERAGE WAGE
For all occupations across the US

In 2022, Marketing managers earned an average of $111,944, $47,261 more than the average national salary of $64,683

The graph shows the ranking of Marketing managers in relation to all Detailed Occupation in 2022.

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Wage Distribution

Gender
0.407
WAGE GINI

In 2022, Marketing managers had a wage GINI coefficient of 0.407, which is lower than the national average of 0.478. In other words, wages are distributed more evenly for Marketing managers (shown in red) than for the overall labor force (shown in gray).

The graphic shows the distribution of average salaries by buckets for Marketing managers compared to the entire workforce in the country.

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Industry

Information on the industries that employ Marketing managers and on wages for those in the field. Computer Systems Design is the industry that employs the most Marketing managers, both by share and by number, though the highest paid industry for Marketing managers, by average wage, is Aerospace products & parts manufacturing ($246,985).

Occupations by Industries

Metric
Value
557k
2022 Workforce
± 18,295
4.53%
1 YEAR GROWTH
± 4.49%

This graphic shows the share of Marketing managers employed by various industries. Computer Systems Design employs the largest share of Marketing managers at 40.6%, followed by Management, scientific & technical consulting services with 34.1% and Advertising, public relations & related services with 25.3%.

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Diversity

Demographic information on Marketing managers in the US. The workforce of Marketing managers in 2022 was 557,304 people, with 61.8% woman, and 38.2% men. The average age of male Marketing managers in the workforce is 41.3 and of female Marketing managers is 38.5, and the most common race/ethnicity for Marketing managers is White.

Gender and Age

Metric

The workforce of Marketing managers in 2022 was 557,304 people, with 61.8% woman, and 38.2% men.

The age ranges that concentrated the largest workforce were 30 to 34 years (102,796 people), 25 to 29 years (84,699  people), and 35 to 39 years (84,148 people). Among them they concentrated 48.8% of the total workforce.

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Ethnicity

Gender

In 2022, 10.3% of Marketing managers workers were Hispanic and 89.7% non-Hispanic.

The treemap shows the distribution of Hispanic workers according to their origin, highlighting Mexican (67.9%), Puerto Rican (20.4)%, and Cuban (11.7)%

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Races

In 2022, 77.6% of the Marketing managers workforce were White, of which 61.8% were women and 38.2% men. Other races that concentrated a significant number of workers were Asian (7.4%) and Two or More Races (6.97%).

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Education & Skills

Data on higher education choices for Marketing managers from The Department of Education and Census Bureau. The most common major for Marketing managers is Business but the most specialized major according to RCA in 2022 were Communications.

Majors

ACS PUMS data only shows the major for bachelor's degrees. However, we can filter the data based on highest degree obtained.
Type of Majors
Degree

The most common majors achieved by Marketing managers in 2022 (counting all academic degrees) were Business (158,152 people), Communications (77,186 people), and Social Sciences (37,196 people).

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Education Levels

Metric

The main educational levels achieved by the Marketing managers workers were Bachelors Degree (319,554 people), Graduate Degree (133,883 people), and Some college (51,799 people).

The graphic shows the Marketing managers workforce by gender and educational level.

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